Besides the social interactivity of Web 2.0 websites, it is also a web graphic design revolution. In the mid to early 2000s the hottest websites had a lot of flash animation and super small tiny text. The emphasis was on graphics rather than content. It resulted in hard to read and hard to navigate sites. Usability was sacrificed for cool looking design. Web 2.0 design is a return to larger text and more obvious navigation, along with a lot of shiny, bold, and colorful graphics.
Check out Web Design from Scratch for an explanation of Web 2.0 design and Web 2.0 Generators for easy graphics for non-Photoshop experts.
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